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What's Happening in July at The Lab Apollo?

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July Featured Photographer - Pat Hitt

Pat Hitt of YouNique Photography in Mukwonago, Wis. is named the featured photographer for July 2010. Please continue to read more on Pat, his photographic experience and view some sample images.

July Special - Free Wallet Prints
July 2010 Special

Use coupon code JULY10 to receive 8 free wallet photo prints when you order $40 or more. Now is the perfect time for wallet-sized prints because of the busy senior portrait season! *When ordering through ROES please include the coupon code in the instructions area. Photographers can create their own wallet signatures using ROES or LabPrints. If you prefer to create your own signatures in Adobe Photoshop, crop your image to 2 1/2" x 3 1/2" and be sure to keep your text 1/4" from all edges. Save at 250 ppi. Download our wallet signature template.

New Changes!

Be sure to check out The Lab Apollo site in the upcoming weeks as we will be implementing some new changes and offering new products! Don't worry all the ordering systems and previous products will still be the same. However, you will see a facelift to the site giving it a fresher look.

Also in the works is you will soon have the ability to order picture frames for photo prints and other mounted photo products! We will be including a HUGE selection of frames so please stay tuned to learn more!

The Lab by Apollo - Photo Prints

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Photo Printing 

Apollo can produce everything from wallets to continuous-tone, laser-output prints

Wedding Photo Printsstretching 30 inches wide and 50 feet long — on time and with the highest quality level possible. Choose from our standard Kodak E-surface, metallic or glossy photo paper printed in color or black and white. Sepia, blue and pink tones are also available for clients who want a different look. 

February Photo Prints Special

Don't forget that February is 30% OFF 16"x20" photo prints and larger. Use just the coupon code PRINT1620. If ordering through ROES, use the coupon code in the comments section just before checkout. 

Marketing Suggestions

Give your studio a facelift. Showcase your photographic work that will awe your customers as they walk into your studio. By putting up work, your customers can get more ideas about how they want their shoot to go by looking at how other photo shoots went. Looking for a different look? Try prints on our different paper types or color options. 

Monthly Special Reminder: 30% OFF Calendars and Photo Day Planners

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Photo CalendarsPhoto Day Planners

>> A new year is on the horizon and Apollo would like to announce the monthly special for November. 30% OFF all size Calendars and Day Planners will give your clients a chance to fill up a new year with professional quality photos. Sneak a complimentary calendar or day planner in with completed orders to expose your work. Custom messages and individual dates can be printed on both products. This means that your studio can promote time frames for studio specials such as senior and holiday portraits.

*To receive your discount online, enter coupon code GREATGIFT in the coupon-code box if using the Illuma® Online Ordering System or in the instructions if using the Remote Order Entry System (ROES). The discount will appear in your printed invoice and not onscreen. Coupon code must be applied at the time of ordering. Offer excludes optional add-on features. This special expires November 30, 2009, and cannot be combined with any other Apollo promotion or discount. Other exclusions and limitations may apply.

Apollo's Partner of the Month: Expressive Photography

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Wedding Photography

This month, Apollo Photo Imagizing thanks Tracy and Patrick O'Connell, owners of Expressive Photography in Wisconsin, for partnering with us. The O'Connell couple was kind enough to spend some time answering our questions about their studio. We also asked about their summer experiences and emphasis on outdoor photography. Read the full interview with the owners of Expressive Photography.

Featured Photo Blog: Dom Velando

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Wedding Photography

By the time I enrolled in art school, I had studied perspective drawing, mastering the sable-hair brush and Photoshop rendering. I was determined to become a professional, published comic book artist.

Three years later, instead of the drawing studio, I found myself at the state fair park.

Taking photos.

Of cage-fights.

Anthony

No, this was not some miserable Twilight Zone twist. This was me finally combining my passions and finding my niche.

I had been a fan of mixed martial arts ("ultimate fighting") for years, and so when I found an opportunity to write for Wisconsin Combat Sports, a website that covered local fighting events, I jumped at it.

Back in the day, reporters illustrated news stories with woodblock engravings. If it had been 1842, then my comic-drawing skills would have come in handy. Today's visual journalistic media of choice is digital photography.

Fortunately for me, photography and comics are very similar. Comics are also known as "sequential art". If you take two photos and put them next to each other, whether intended or incidental, there is a relationship between them, just like there's a relationship between panels in a comic.

A crucial part of the definition of the word creativity is, as Wikipedia puts it, "new associations of the creative mind between existing ideas or concepts." This is the essence of finding your specialty.

This is why it's so important to go to school; to dabble in different arts; to take risks. When you bring the right elements together, there's a click, the door to your niche opens up, and you walk in and feel right at home.
View more of Dom's work which includes mixed martial arts and wedding photography as well as illustrations.

View more of Dom's work, including mixed martial arts, wedding photography and illustrations.


Apollo Partners With an Expert in Professional Photography and Digital Imaging

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Apollo has proudly teamed with Mike McNamara, a renowned expert on digital imaging devices such as cameras, printers, and camera phones. He also possesses a wealth of knowledge about professional photography, photo products, industry trends, and various issues photographers face. His website, The McNamara Report, hosts useful information on cameras, printing, software, and more. You can also hear and see Mike on a weekly online radio and TV segment called Inside Digital Photo. Look for future feature spotlights from Mike McNamara here or in our e-newsletter (sign up for a free Apollo customer account and opt in for e-mail updates).

-Cory Grassell

Marketing & SEO Specialist

Apollo’s Monthly E-Newsletter for June 2009

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Every month, we release an e-newsletter for our current customers and e-subscribers. This e-newsletter spotlights a variety of topics, including monthly specials, product releases, industry news, featured photographers, new employees, marketing tips, social media sites and more. It's easy to subscribe; simply visit our Customer Sign Up page. For added convenience, we will also include a link to a PDF file of our e-newsletter each month. Read this month's issue for a wedding special, a free shipping offer, a new way to order digital prints, marketing tips, customer testimonials and more.
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